The impact of project management
May 3rd, 2007 by Andy Didyk
Outstanding project management for an agency is synonymous with great client satisfaction, excellent employee satisfaction, and a healthy creative environment. Let me show you what I mean:
Regardless of industry, but especially in the creative space where projects can be more organic in nature, accuracy in all of your client interactions form the foundation of a client’s needs in a relationship. Accuracy is impossible without good project management, and the higher levels of client partnership that every agency desires are impossible to achieve without having a strong foundation. Your clients will not chose you as a partner if your estimates are constantly inaccurate, you can’t forecast your workload, or you miss deadlines. Proper project management (about which I’ll be discussing over the next few posts) is the set of methodologies which can foster creativity while maintaining everyone’s sanity and making your agency shine above others in a client relationship.
And the best part is, project management is billable to clients that understand the value of it.
This entry was posted on Thursday, May 3rd, 2007 at 10:49 am and is filed under communication, marketing, project management. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.